The $3,500 Apple Vision Pro hasn't exactly been a resounding hit either, and if not even Apple can make a high-price device a best seller, then that might be an indication that there just isn't ...

After all, CEO Mark Zuckerberg already claimed the $500 Quest 3 is better than the $3,500 Apple Vision Pro in every way that matters. Why bother with a competing, expensive headset? Meta has ...

Apple's middling Vision Pro sales have inspired its rivals to scrap plans for premium headsets and optimize their affordable models instead ...

Apple's innovation strategy relies heavily on its App Store and developer community, allowing it to maintain a 45% gross ...

Apple’s iPhone 16 line hits store shelves on Sept. 20, and while the new phones get some impressive hardware upgrades, their ...

Spatial photos are now on both phones, with the iPhone 16 Pro offering new 3D spatial audio recording.

The iPhone 15 Pro already supports spatial video capture, but not photos. The iPhone 16 and 16 Pro can do both. The camera ...

The SODI Head Strap for Apple Vision Pro is designed to provide enhanced comfort and stability during extended use of Apple's ...

As a media consumption device, the Vision Pro largely succeeds (at least if you ignore gaming). But that’s not why it exists, nor is it the main way Apple has marketed it. $3,500 for a content ...

But it appears to have dropped its Apple Vision Pro competitor, codenamed La Jolla, and possibly because of cost issues. There is the fact that the $3,500 Apple Vision Pro has yet to become a ...