If Apple decides to move forward with Project Atlas, it will enter an increasingly competitive market. At present, Meta (formerly Facebook) leads the field with its collaboration with Luxottica.

Apple is reportedly doing market research on smart glasses, as it looks to develop its own version of the hottest wearable right now.

AR glasses are Apple's actual longterm goal ... of the ‌iPhone‌ with the wonder of the Vision Pro. Last month, Facebook parent company Meta showed off its Orion augmented reality smart ...

Smart glasses and augmented reality gadgets are considered the next big breakthrough for wearables – and the early iterations of many spectacles are already here. Each has slightly different ...

Meta has dominated the mixed reality market for years, while Apple just now joined it with a very expensive headset lacking in apps and experiences ...

Microsoft (MSFT)-backed OpenAI has hired the former head of Meta Platforms' (META) Orion AR glasses initiative to lead the AI ...

In this video, we dive deep into the concept of the metaverse and why tech giants like Mark Zuckerberg are investing billions into creating a fully immersive virtual world. Imagine a future where ...

Nvidia shares have surged more than 170% year to date amid excitement about artificial intelligence (AI). The chipmaker now has a market capitalization of $3.3 trillion, making it the second-most ...

Where most of those cheaper models, as well as Snap's earlier Spectacles-branded glasses, just take pictures and play audio, ...

With the glasses ... fall and rise of Apple, Google’s growth from obscure Yahoo rival to verb status, and the transformation of social media from CompuServe forums to Facebook’s billions ...