Long before the days of viral videos and targeted online ads, car companies had to capture our attention with creative print ...

Now, with the rise of platforms like Facebook and Google Ads, the focus has often leaned towards precise targeting and ...

Learn how to promote your business in 25 ways and drive more sales, complete with examples and resources to get started ...

OpenAI's new release is being hyped as a 'Google killer,' but our tests find that ChatGPT search has some work to do before ...

We have covered examples of Google selecting the wrong canonical URL from within your domain, but what about when Google ...

Search retargeting allows you to serve ads to members of your target audience who have a demonstrated interest in the product ...

A new Google TV ad for a video game serves as an excellent reminder for why the platform should probably stick to content ads instead.

With Google’s adtech antitrust trial, the future of paid search hangs in the balance. Here’s what it means for PPC marketers and advertisers.

Facebook, Instagram, Google and YouTube are clamping down on political ads in an effort to combat misinformation that could ...

SEO and Google Ads serve different but complementary purposes. SEO involves earning high visibility on organic search engine results pages for free through relevant and high-quali ...

WhatsApp has various businesses and profits that can be a source of income such as WhatsApp Pay and Business API.

In the September 2022 issue of Kattison Avenue, we reported on a decision in the Southern District of New York dismissing claims by 1-800 ...